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Current Monthly Visitors: 45,000
Current Conversion Rate: 1.8%
Average Order Value: $87
YOUR CURRENT REVENUE: $70,470/month
IF YOUR SITE CONVERTED AT 4.5%:
Revenue: $176,175/month
💰 Lost Revenue: $105,705/month ($1.27M annually)
This is why your CAC keeps rising. You're not driving bad traffic you're sending good traffic to a site that doesn't convert.
We don't guess. We don't A/B test random elements. We use a systematic, full-funnel framework that identifies exactly where conversions are dying and fixes it with precision.
Most "CRO agencies" start with opinions.
"The button should be bigger."
"The hero image isn't compelling."
"You need more social proof."
We start with data.
Our diagnostic process:
✦ Result: You know exactly what's broken and how much it's costing you.
Conversion doesn't happen on one page.
Your funnel has 12-18 touchpoints from ad click to purchase. Most brands optimize 2-3 of them (usually homepage and product page). We optimize all of them.
Our full-funnel approach:
✦ Result: You're converting at every stage, not just hoping the homepage works.
Random A/B testing is a waste of time.
"Let's test red vs. blue buttons!"
"Let's try this headline!"
That's not optimization. That's gambling.
Our testing methodology:
✦ Result: Every test builds on the last. Conversion compounds month-over-month.
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These are the most common issues bleeding revenue from DTC sites. Most brands have 5-9 of them.
Average Impact:
15-25% conversion loss
Pages loading >3 seconds lose 40% of mobile visitors before they see anything.
Average Impact:
20-35% conversion loss
68% of traffic is mobile. Your desktop site looks great. Your mobile site is unusable.
Average Impact:
25-40% conversion loss
Visitors land on your page and can't answer: "Why should I buy from you?" in 5 seconds.
Average Impact:
15-30% conversion loss
No reviews visible. No security badges. No return policy. No social proof. Why would they trust you?
Average Impact:
35-50% cart abandonment
They add to cart. Get to checkout. See $14.99 shipping. Close tab. This kills 40% of checkouts.
Average Impact:
20-40% cart abandonment
8 form fields. Guest checkout buried. Address won't autofill. Payment fails. They give up.
Average Impact:
15-25% conversion loss
Low-res images. No lifestyle shots. Can't zoom. No videos. They can't visualize owning it.
Average Impact:
10-20% conversion loss
"Premium aluminum construction." Cool. What does that do for me? Why do I care?
Average Impact:
20-35% conversion loss
Reviews exist but are hidden. No ratings above fold. No testimonials. No UGC. Zero credibility.
Average Impact:
15-25% bounce rate increase
Visitors can't find what they're looking for. Menu is cluttered. Search doesn't work. They leave.
Average Impact:
10-20% conversion loss
47 products on collection page. No filters. No guidance. Overwhelmed = no decision.
Average Impact:
$5K-$15K/month lost
Someone's about to leave. You do... nothing. No offer. No email capture. Just gone.
Average Impact:
10-15% conversion loss
No reason to buy now. They'll "think about it." (They won't come back.)
Average Impact:
5-15% conversion loss
Add-to-cart doesn't work on Safari. Checkout breaks on mobile. Images won't load. Revenue lost.
Real feedback from founders and operators we’ve helped scale with clarity and confidence.
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"We partnered with Lion Media 6–7 months ago to boost our marketing and sales, and since then we've seen a 3X increase in sales. Their creative strategies expanded our reach across all demographics and improved both online and print marketing efforts. Frank’s leadership has brought strong results, and we’re excited for continued growth."
"Working with the team at Lion Media has been essential for starting and growing my online business. Great work ethic, understanding of advertising industry and professional feedback is what you can expect at Lion media."
"We love being partners with Lion Media
and will continue to do so."
"I cannot recommend Lion Media highly enough. Since working with Lion Media we've seen our top line revenue more than double."
"Lion Media took over our marketing six months ago and tripled our revenue. Frank has worked tirelessly to get our CBD products on Meta and Pinterest—no small feat in this industry. We’ve been very happy with his service and congratulate him on his success."
"We work in highly regulated space, and paid channels are tough to navigate. LionsMedia handled it brilliantly, strategic, proactive, and always finding a way to make things work. Their entire team was responsive and great to work with"
Every day you wait, you're losing $2K-$8K in revenue from visitors who would've bought if your site was optimized.
If you're spending $15K+ monthly on paid ads and your conversion rate is under 3.5%:
✔ You're driving good traffic
✔ Your ads are working
✘ Your site is the bottleneck
Let's fix it.
No sales pitch. No obligation. Just a 68-point diagnostic showing exactly where conversions are
dying and how much it's costing you.
